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The Faces of #FiverrConnections: Adam Nelson, CEO, WORKHOUSE

9/10/2019

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The Faces of #FiverrConnections:
​Adam Nelson, CEO, WORKHOUSE

​When you buy a Gig on Fiverr, you’re not just putting an item in your shopping cart. There’s a skilled independent professional on the other side of the screen who is ready and able to help you get it done—and in turn, you’re helping them build their portfolio and their business, too. We like to think of this as the beginning of a beautiful friendship.

The Fiverr community was forged and fortified by these amazing relationships. So we set out to celebrate the dual nature of creative collaboration in our new #FiverrConnections campaign. And who better to embody the power of these partnerships than actual Fiverr community members? More than 20 real Fiverr buyers and sellers future of work-ed it for the camera so we could demonstrate what’s possible when you bring both sides of the marketplace together.

But these innovative individuals are so much more than just a pretty face. These *role* models build, design, write, animate, articulate, and accomplish whatever they set their mind to—and they’re just getting started. Over the next few weeks, we’ll introduce each of these amazing creative decision-makers. Read on the meet Adam: PR pro, CEO, and longtime Fiverr buyer.

Tell us a little about you. Who you are, where you’re from, what you do.

My name is Adam Nelson and I am the founder & CEO of New York’s award winning creative agency, Workhouse. In 1999, I started my own company with nothing more than a telephone and a fax machine in a decrepit, rented kitchen of a Soho film outfit. Why did I kick start a business? Desperation. Laid off in the middle of the economic depression of the late 1990’s, jobs of any kind were hopeless. I had $196 in the bank and frankly nowhere to go. Homeless, my original vision was simple: I just wanted to eat every day. So, I gathered a group of students, layabouts, waiters and interns to slowly build a PR agency from the ground up. 

My agency, WORKHOUSE, celebrates a history of builders who, once upon a time, went to produce honest labor. Over time we distinguished ourselves with successful representation of personalities like Lou Reed, photographer David LaChapelle, Francis Ford Coppola, The Rolling Stones and brands like Soho House, CBGB, Interview Magazine, and Porsche to name a few. 

In 2013, we were acquired by one of the nation’s premier public relation firms and I was appointed President of that agency. Yet less than a year after, confined to my cubicle, deflated, disenchanted and utterly depressed, I decided to take the company back. I landed alone in a single office not far from where it all began. Starting from scratch with a little more than a desk and a mobile phone. By doing so I joined an army of modern-age entrepreneurs hell-bent on rewriting the rules. 

Fiverr has allowed me to flourish. Propelling some of our most independently creative years of business. Because imagination is no longer held by opposition.

​What drives you? Why do you do what you do?


I like deviant composition. Creating work that both rallies and rouses. Because business is built on imagination and creation and desperation gets thing done. 

How have freelance services and connections made on Fiverr helped you grow your business?

In honor of Workhouse’s 20th Anniversary, we created a magazine called Boy Scout, intimate conversations between the world’s most creative people featuring profiles with writers, artists, thumb nosers and creative thinkers who posses the spit and polish to get things done. Boy Scout burns with diverse, artistic expression and crackles with an authentic, off-center spirit, highlighting subjects who continue to break revolutionary new ground through a wellspring of popular, untraditional, gay, and concrete culture. A portion of the proceeds received from advertising will benefit God’s Love We Deliver.

Over the past two weeks — and through the Christmas holidays– we have worked with Fiverr freelancers to transcribe the audio interviews for each of our 20 subjects. Without these capable and creative companions, we simply could not have brought the magazine to life, in both speed and virtue, this passion project of sound and fury. We also used Fiverr sound editors to mix EQ & sound quality for all 20 of our notable celebrity interviews, utilized additional Fiverr voiceover artists to create a series of significant DJ drops for the magazine’s audio ID for use within our podcast portal entitled Boy Scout Radio. A companion to the publication which can be found when both go live on 10 January 2019 at Http://www.boyscouted.com

The collaborative nature of services mixed with our own creative underscores the true strength and value of Fiverr’s incredibly rich community. Projects are possible like never before.

Previous to this, we utilized a Fiverr freelancer to craft a motion-graphic logo used in our 20th Anniversary film. It is certainly the most captivating aspect of that project and can be found on our homepage http://www.workhousepr.net

We have also used Fiverr voice over artists to create telephone greetings, SEO and ranking services, directory listings, google indexing and so much more.

Do you have any favorite Gigs or go-to sellers?

I have a Fiverr seller for every business need! I go to @dbsound for mixing and mastering, Fiverr Pro @sickmotion for animation, @roxyvox for voiceovers, and @jinglesfactory for sound design.

What advice do you have for first-time Fiverr buyers?

Seek and you shall find. Impossible is no longer a limitation as Fiverr helps provide access to affordable freelance talent.

Why are connections important for creative-thinking decision makers?

The best work is fostered through creative collaboration. Fiverr is tomorrow’s transformational, today.  

What are your business goals? What do you want to *do* next?

Now that I found Fiverr…whatever I imagine! 

How does it feel to be a Fiverr poster boy—literally?

I am proud to participate in the amplification of this incredible entity. One that supports future vision, entrepreneurship and the freedom of freelance. Fiverr’s a magical place filled with artisans and technical acrobats. A trusted talent pool whose sole purpose is to skyrocket your ascent. 
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